I’ve been asked countless times to describe my style that I’ve almost perfected my elevator pitch – street with a dash of boho chic and a dollop of colour. If Erin Wasson and Nicole Ritchie were to produce an Asian lovechild – that lovechild would be yours truly. Whilst I’ve always loved to indulge in luxury fashion, my heart will always sing when I walk into high street stores. Countless opportunities to style outfits fit for all occasions and to prove that fashion does not have to cost you an arm or a leg. Having style to me means being able to work with what you have and turn it into something stylish even if the ensemble seems counterintuitive.
I was recently introduced to the wonderful world of 6IXTY8IGHT (check them out here) where the words playful, youthful and trendy come to mind. I made the journey on my last trip to Hong Kong to the offices of the 6IXTY8IGHT ladies in Lai Chi Kok where I met the lovely Rosa. We spent the better half of a day shooting looks styled by moi with new season products in the streets around and surprisingly found no shortage of locations to shoot.
The brand originated as an intimates label and has since branched out to carry apparel that includes basic denim jeans, overalls, skirts and jackets. Think everyday shirts, plaid and printed, sweet little slip dresses, printed hoodies and trendy caps – sounds like my wardrobe already. Currently championing a #GirlGang theme the winter wardrobe includes cute hoodies and sweatshirts with bold slogans.
The thing I liked most about the brand is that they were completely happy for me to express my style with their collection and was able to virtually do anything and wear pieces however I liked. My favorite look of the lot being the shiny dress (typical magpie) and denim hoodie combo – who says I can’t do street?
I’ve seen time and again ladies that confuse fashion with style but I’ve always found the latter is what makes your brand. Style represents your identity and who you are internally; where fashion distracts, your style connects. The ladies at 6IXTY8IGHT were incredibly respectful of what pieces I felt comfortable with wearing and represented me and to say that I’m really proud of what we created in just a few short hours wandering around the streets of Lai Chi Kok is an understatement.
In short, the true 6IXTY8IGHT girl understands her style and isn’t afraid to be the flamingo in the flock of pigeons. So when everyone zigs, you zag I say!
P.S. Anyone else stopped by one of their stores in Hong Kong yet? They have the cutest underwear and bras there! #68Fashion